Click here to view the site.

Check out the new blogsite I just helped The Vision Therapy Center launch.  Created in WordPress, it gives us nice content management capabilities.  Design and programming was handled by Iota Interactive, and the photography was by Tara Kuhlow Photography. 

Note also the post for the upcoming visit by Dr. Sue “Stereo Sue” Barry.  We’re using her visit as a buzz generating event among teachers, parents and students.

As I’m prepping for an upcoming presentation on buzz marketing, my daily email from the Word of Mouth Marketing Association comes across the wire.  Fortuitously, it includes a link to an article  on the best and worst social media campaigns of the year. 

While I think it may be a little early to start posting the best and worst of the year – it’s the equivalent to Christmas décor showing up in the department stores before Halloween – this is definitely a good read. (more…)

I’m sorry, but President Barack Obama has ripped me off.

This sad news came to light this past week, as I was preparing the deliver the first-ever address to the nation’s schoolchildren by a freelance copywriter and buzz marketing consultant. 

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